Page 15 - Digitaltech Magazine Cybersecurity
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fEaTuRE STORY

          requirement of working                                  markets were under          previous expectations,
          from home without much                                  lockdown during different   what remains to be seen if
          hassle. There are some                                  periods in different        this growth still continues
          features though which                                   states, the shipments       into the post pandemic
          has become an absolute                                  were jeopardised. But       world. There will be a
          must in a laptop like web                               the end customers being     noticeable drop of 5 to
          camera and MS Office due                                our topmost priority,       8% in the coming 2 to
          to work/study from home.                                customer orders were        3 months however due
             “Every customer in                                   fulfilled to the most       to the challenges being
          every segment has started                               possible extent. With the   faced in manufacturing.
          to cut down on the                                      Pandemic and the global     India still sources most
          budget. Fancy expectations   bIren yADAV,               factors on production, the   laptops from China where
          have faded and people are   Managing Director,          OEMs supported us with      manufacturing is yet to
          looking at performance      Bluecom Infotech            minimum stocks.”            return to full capacity and
          from the machines,” said                                   Though things went       there is already a surge
          Biren.                      of the Chinese factories in   haywire many a times      in order from across the
                                      February.                   in terms of availability    globe.
          Support from vendors           “Although everybody is   and timely delivery of        Moreover, the laptop
             Vendors did have a       affected due to this crisis,   products, but in the end   market is also believed to
          tough time keeping up       we only ask vendors to      brands and partners who     grow further with new
          with the demand spike of    provide steady & consistent   were aggressive in their   entrants like Xiaomi and
          the market. The PC market   supply of products so that   approach have gained.      Honor entering this space
          was just reviving from      we can cater to the existing                            with older players like HP,
          the Intel chip supply issue   demand,” Pankaj Goenka    And so                      Lenovo, Dell, Acer and
          when the sudden outbreak    said.                          Though the strong        Asus already enjoying a
          led to the shutting down       Said Ketan, “As the      demand has surpassed        lion’s share of this market.














































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