Page 13 - ANNIVERSARY EDITION JULY 2021
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Storage
Growth in Unstructured Data to Increase
Demand for Storage Systems
Ramanujam Komanduri
Country Manager, Growth in the Storage
Pure Storage India The Pandemic Effect
Industry There is no doubt that the
According to the International Data p a n d e m i c h a s a f f e c t e d I T
Corporation (IDC) Worldwide investments across industries.
Quarterly Enterprise Storage Although, for some industries,
Systems Tracker, global market digital transformation plans have
revenue for enterprise external accelerated as companies built
OEM storage systems declined 4% their capabilities to transact and
year over year in 2020. Pure support their customers online.
Storage, however, grew by 2.5%
Key Trends & Developments
year over year in our financial year
There is no question that data will
2021 that ended January 31, 2021.
continue to grow. According to
The obvious reason is the global market observers, in 2020 alone,
pandemic. In the initial phase of the 64ZB of data was created or
pandemic in early 2020, the whole replicated globally. And this is
I T i n d u s t r y s a w a s p u r t i n expected to grow at a compound
Pure Storage expects companies i n v e s t m e n t s a s c o m p a n i e s annual growth rate of 23% between
t o r e s t a r t t h e i r d i g i t a l accelerated their digital plans after 2020 and 2025. We are seeing more
transformation plans as they step workforces went remote. This has unstructured data being created,
into the new normal. Ramanujam since tailed off as the ongoing which means the demands on
Komanduri also highlights how p a n d e m i c c a u s e d m a n y storage systems will increase.
the company grew by 2.5% during businesses to re-evaluate their Technology trends such as artificial
the 2020-21 financial year, despite plans, with many industries intelligence, 5G, edge computing,
a drop in the global revenue for languishing. As we move into the and containers will further drive
enterprise external OEM storage new normal, Pure Storage expects storage systems to be faster,
systems – to see companies restart their smarter, and more secure than
digital transformation plans. ever.
July 2021
