Page 6 - Digitaltech Magazine October 2020
P. 6

FeATure STOrY  so we have to focus

                             Online
                         is the future,


                     more on improving
                Customer Experience and

                creating connections with
                  the customer by using
                  Social Media Platforms





                                                                PrAnAV ShAh


         portal by making            upcoming period of         Director - Sale & Service -
         all the models available    festivities, people are    Mahavir Sys Power Pvt. Ltd.
         to the consumer at just a   more likely to shop online
         single click and covering   rather than visiting offline   Rangwala, CEO - BD       been advertising in social
         maximum locations           stores and showrooms.       Software Distribution       media, Google ads etc.
         across the country.            “In the Festival season,   Pvt. Ltd. on the other    We have 3 different
            With a newly formed      major online biding will    hand says that his          website where we sell
         lifestyle, it also seems to   happen for necessity      company has always          our products. We have
         be likely that the present   commodities and the        maintained multiple         also got partners who sell
         trends of e-commerce        online platform will have   sites for its solutions     our solutions on various
         and necessity shopping      more than 70% share         and software. “With the     e-commerce platforms in
         through online              in the current buying       recent situation, we have   India.”
         forums are here to          pattern” Pranav further     been successfully selling   Online Sales vs Offline
         stay. It is speculated      explains.                   our wares via our online    Sales
         that throughout the            Zakir Hussain            stores. We have been          Day by day, an

                                                                 aggressively pushing        increasing number of
                                                                 our webstores and have      people keep shifting







                                                                                        Online
                                                                                    is the future,
                                                                               so we have to focus
                                                                                more on improving
                                                                              Customer Experience

                                                                            and creating connections
                                                                              with the customer by
         ZAkIr huSSAIn rAngwAlA                                                 using Social Media
                                                                                      Platforms
         CEO - BD Software

         Distribution Pvt. Ltd.

       6 27          OCTOBER 2020
                     SEPTEMBER 2020
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