ASIRT recently hosted its flagship Techday, focused on growth and inspiration. AMD was the Presenting Partner for the event, held over a virtual setting. During the event, AMD demonstrated several business opportunities while holding informative discussions on their RadeonTM and RyzenTM SKUs.
The session followed an in-depth discussion on the role of marketing and sales in business by Evolve Speaker, Coach Kiran Ajwani – Advisor, Chief Business Coach, and Founder of Innoesis Business Management Private Limited. During the event, Member Speakers gave briefings on their respective solutions, and also shared cases studies as well as success stories in several areas such as VPN, Backup, Projects on Infrastructure, Managed Security, Leased Line Connectivity, Cloud Contact Centre, Sharepoint Migration, BI Dashboarding and Reporting, DLP, Cybersecurity, EDR, DFA-AD, as well as other topics.
Following the session, Tushar Shah, President, ASIRT, also offered an overview of the Association along with its activities. He also pointed out that the combined total turnover of the members of the ASIRT should remain in the range of Rs 2500 crores or upwards.
During the event, AMD, the Presenting Partner, also shared their agenda. The session, hosted by Ramesh Babu Pyla, National Sales Manager – HEDT and Radeon Graphics. Pyla along with their FAE, Technology Trainer Tejas, also presented an overview of their APU and CPU range of products.
“AMD is the only company in the world with both high-performance compute and high-performance graphics technology and the expertise to combine them into custom solutions. The “Zen3” powerful core architecture based on the latest process technology enables leadership single-thread, multi-thread, and gaming performance in the AMD RyzenTM 5000 Series CPUs,” Pyla stated.
AMD has also unveiled the AMD RadeonTM RX 6000 Series graphics cards, featuring AMD RDNATM 2 architecture, designed to deliver ultra-high performance as well as visually stunning gaming for one and all. Through its latest range of products, the company aims to power the next-gen gamers.
The event also witnessed Coach Kiran Ajwani leading the Evolve Speaker workshop on the topic- A Quality Sales & Marketing Function.
As an expert Chief Business Coach, Ajwani compared the functions of Sales and Marketing to a business’s engine, which is the distinguishing aspect between a large corporation and an SME.
He reiterated that most SMEs continue to grow despite the lack of a sales & marketing function since the owners, as well as partners, are good marketers and salespeople.
“This Engine requires time, effort, knowledge, and money to construct, but to build the Team and expand a business, the owner must change his mindset and step aside from always being the engine,” he added.
Ajwani also responded to all the member queries regarding sales, targets, accomplishments, reviews, funnels, remuneration, and feedback to the sales team, ending his session on a positive note.